8 Reasons Why Shopify is the Best eCommerce Platform in 2023
8 Reasons Why Shopify is the Best eCommerce Platform in 2023
The last few years, eCommerce and online retail has undergone a serious evolution as a result of the pandemic. There are no doubts that consumer and shopping habits have changed faster in the last 4 years than ever before. If you aren’t selling online in 2023, you’re missing out on profit. Here are 8 reasons why Shopify is the best eCommerce platform.
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1. Match your Business Aesthetic with Themes
Shopify allows you to choose from over 70 free templates and to fully customize the look of your online store. There are templates to span a wide range of industries and for every business aesthetic. Each theme also allows for a variety of product catalogs (large inventory versus small inventory) and helps you keep all of your products organized in a user-friendly way.
2. Easy for All User Types
Shopify is undoubtedly the best eCommerce platform in terms of ease-of-use for all business sizes and expert levels. From setup to operation, it truly doesn’t get much easier than Shopify. Most store owners are able to have their store up and running within a matter of days.
3. Cost Effective for Small and Medium-Sized Businesses
In terms of cost efficiency, Shopify is one of the more budget-friendly options for eCommerce stores. Often, setup can have a small cost which allows for small businesses to dedicate more money to marketing and growth.
4. Integration with Google Ads
Easy integration with Google Ads is a serious bonus for small businesses that may not have in-house staff who can code. Smoothly amalgamate both Shopify and Google with the expert crafted eCommerce platform.
5. Limitless Performance & Reliable Security
Shopify also offers security to protect your customers’ sensitive information (and your own information). There is even a full Shopify team dedicated to protecting the company’s eCommerce stores against hacking. It’s clear that the company takes security and privacy extremely seriously.
6. Payment Provider Integration
Shopify doesn’t limit its users to PayPal or any other single method of payment. Instead, every eCommerce story is easily integrated with third-party payment providers. Keep it easy for customers to complete transactions with you!
7. Shopify Support Team
The Shopify support team is one of the best in the business. There are loads of Shopify experts who can help you to set up, run, and maintain your eCommerce store. It’s also easy to complete your own research online because of the popularity of the platform. You don’t have to look far to find a relevant example or competitor that is employing the Shopify eCommerce platform on their website.
8. Built-in SEO and Marketing Capabilities
In terms of construction, Shopify was built with the specific needs of eCommerce businesses in mind. This includes loads of built-in features that make customer loyalty easier (email notifications, abandoned cart notifications, SEO tools, analytics, and more). This ecommerce solution makes it easy to integrate your marketing strategies with its interface. You’ll be able to tell which strategies work and which don’t for your business without having to guess!
Looking to Boost your eCommerce Presence? Try Shopify
If you’re looking to dip your toe into eCommerce (or revamp your existing process) – take a serious look at Shopify. This company is tailored for businesses of all sizes and product types. If you have any questions or would like to see a demo, just reach out to Shopify staff and they’ll be happy to help!
To read more about Why you should have an E-commerce Website in 2023, check out Why you should have an E-commerce Website in 2023 article.
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