Making Money on YouTube in 2024

2022 is the year of the side hustle that’s born from passion. If you’re looking to make money on YouTube – here’s where to start.

Ask any person under the age of 20 and they’ll have a favorite “Youtuber” or YouTube Creator. Today, YouTube stars are self-made celebrities with unique followings that span across the globe. Depending on the YouTuber, each creates consistent video content that can focus on education, entertainment, reviews, and more.

Most YouTube creators begin their channels out of specific interests or a passion. However, audiences can be monetized with some creative strategies.

Here are some of the best ways to create multiple revenue streams on YouTube.

4 Tactics to Make Money on YouTube in 2022

1. Reach 1K subscribers and apply for the YouTube Partner Program

The most obvious way to make money on YouTube is to monetize through the YouTube Partner Program by surpassing 1,000 subscribers. After you’ve gained enough of an audience for your content – the door opens to earning advertising revenue directly on the YouTube platform.

There may be some additional requirements depending on your location so be sure to check ahead of working toward that subscriber goal. Luckily, there are lots of YouTube videos to learn more about how to execute this strategy.

2. Build a Cohesive Content Environment (and Monetize)

YouTube Creators primarily publish content on the video platform. However, there are a ton of other content marketing opportunities that can be monetized across other platforms. By promoting your videos on social media and your own website/blog, you may be able to garner some serious traction.

You can leverage YouTube as a way to build your brand, create fans, and drive traffic to the spots where you’re looking to make revenue. If you’re an educator, YouTube can be a great place to market paid courses, ebooks, and more.

3. Affiliate Marketing and Product Sales

Affiliate marketing can be another great way to make money on YouTube. Over time, this strategy can become more passive as you allow the pre-existing content to make sales for you over and over.

Affiliate marketing essentially allows any content creator to market products and earn a percentage on every sale of the product. Most YouTubers align themselves with products that they find useful and complete affiliate marketing through Amazon or other platforms.

If you’re looking to take your affiliate marketing to the next level, you can set up an eCommerce storefront to sell trusted products that are drop shipped. The markup on the product becomes your profit!

To read more about Affiliate Marketing, check out Affiliate Marketing Tutorial for Beginners article.

4. Branded Merchandise

If you’d prefer to sell your products as a YouTuber, try creating merchandise and marketing it through your channel. Merchandise can include tote bags, hats, crewnecks, graphic tees, and more. Whatever your audience would vibe with is a great option as a piece of merchandise.

The merchandise also serves as a way to increase total exposure as a YouTube Creator. When it comes to inventory, you may want to opt to drop ship products with a few testers on your end to ensure quality. Print-on-demand is more smooth but can pose problems without quality checks.

The rise of the “YouTubepreneur”

While the goal to make money on YouTube is not usually the starting point, it can become a great boost for those that are pouring time and effort into their content. YouTubepreneurs are finding new ways to monetize their channels and followings and are teaching others. Get creative and monetize your content creation passion!