Affiliate Marketing on Instagram: 5 Ways to Make More Money

Your existing Instagram account could be making you money as a content creator. Here’s how to set yourself up for success with their affiliate marketing services!

Have you heard about the affiliate marketing program available to users on Instagram? Both industries (Instagram / Affiliate Marketing) are multi-billion industries, and when paired together, they have the potential to set content creators up for success.

Instagram has made some changes in favor of affiliate marketing. However, these changes have not been well-publicized, and you may not even know about them. That’s where this article comes in. Here’s how to maximize your affiliate marketing efforts on Instagram and make more money doing so!

5 Ways to Make More Money with Instagram’s Affiliate Marketing Program

1. Set your Account up for Success (Creator Account)

To run a successful affiliate marketing program on Instagram, you’ll need to have one first! To turn your account into a Creator account, follow the below steps.

Open your Instagram account.
Select Settings.
Go to Account.
Tap Switch to a professional account and choose Creator.
Choose the category that best describes your affiliate niche.
Enter your contact information.

Instagram affiliate profiles are designed for bloggers, influencers of any size, and content creators who are looking to monetize. This style of account provides the user tools to grow an affiliate business on the platform and includes additional insights such as follower growth and audience demographics.

2. Be Transparent and Authentic

Ensure that you’re clear and transparent with your audience by labeling all Instagram affiliate product posts as a paid partnership. This also covers you and your account in terms of legislated guidelines around paid content on social media.

If you’re being paid (or received a kickback) of money on the posts that you’re publishing, just disclose it to your audience. If anything, your audience will be more trustworthy of you and your opinions. Honesty is always the best policy.

3. Create an Affiliate Storefront and Optimize your Instagram Bio

One of the newest features upcoming to Instagram for affiliate marketing is an in-app storefront. Creators can highlight the products that they’re affiliated with from their profile in a “shop” style area of their profile. As of June 2021, the affiliate storefront was still in beta testing but will be rolled out to the U.S. creator audience soon.

To maximize your profile, be sure to consider your Instagram bio link. Those are seriously involved in affiliate marketing may want to use a link aggregator software like Linktree to build landing pages that offer multiple affiliate links.

4. Review and Demonstrate Products Honestly

Affiliate marketing works best when you’re giving your opinion and honest reviews on products that you truly use. Sharing this information with your followers is a great way to share your knowledge and make a little extra money from the sale of those products.

Affiliate marketing isn’t sales pitching – it’s recommendations.

5. Ask your Followers what they want Recommendations About!

Affiliate marketing isn’t sales pitching – it’s recommendations.

Conclusion

If you’re already producing content and providing product recommendations to your followers on Instagram, an affiliate program could make total sense for you! Have you tried any affiliate marketing in the past? Instagram continues to develop new tools for Instagram Creators to more easily monetize their content – and marketers are interested to see where they’re headed in 2022 and beyond.

To read more about Affiliate Marketing, check out Affiliate Marketing Tutorial for Beginners article.